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What type of consumer are you?

Loui_Tacceh [Edit] [Delete] 21:21, 24 March '14

Watch this video

http://www.theguardian.com/advertising/video/guardian-mood-nation-research-video

So,

Engaged
Blissful
The Middle
Escapist
or DiSempowered?

You have to choose just one of these. You can't be, say, occasionally happy, quite active and deeply concerned; you have to adhere to one of these consumer identities. Off you go!